Google faces 42 billion advertising lawsuit

San Francisco, April 2 (SocialNews.XYZ) A new lawsuit has been filed against Google seeking 3.4 billion pounds ($4.2 billion) in compensation for publishers for lost revenue. According to the claim, made by ex-Guardian technology editor Charles Arthur, Google illegally used its dominant position in online advertising to reduce publishers’ profits, the BBC reported. Google stated that it would vigorously oppose the “speculative and opportunistic” action. In the lawsuit, Arthur claimed that because of Google’s abuse of its position, ad-tech services were inflated, and publishers’ ad sales revenues were unlawfully reduced, the report said. “The UK Competition and Markets Authority (CMA)…