Pride Month was once an easy win for brands Now the stakes are much higher

Pride Month was once an easy win for brands Now the stakes are much higher

New York — Companies have long embraced Pride Month in June as an uncomplicated way to market to members of the LGBTQ+ community while telegraphing progressive values. But this year won’t be nearly so straightforward. In recent weeks, two major brands, Target (TGT) and Bud Light, were targeted by right-wing…Read More

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